Formation of UDEF and the Pro Breaking Tour
In 2013, Silverback partnered with Cros1 of Freestyle Session to form both UDEF and the Pro Breaking Tour, which was formally launched in January 2014.
The idea Silverback and Cros1 had for the Pro Breaking Tour was to provide the breaking community with a well-organized series of prize money breaking competitions, which would attract a general audience following online and in-person, appealing to major corporate sponsors, media partners, and broadcasters, bringing an infusion of capital into a community in need of capital.
The objective has been to create a mini-industry and job-producing ecosystem around breaking, with the Tour’s prize money events being the initial magnet to attract corporate, media and spectator interest in breaking.
Silverback’s philanthropic support of breaking events is managed through Silverback Bboy Events, which supports UDEF and the Pro Breaking Tour. The Silverback Open in Philadelphia was a major event on the Tour as is Freestyle Session in California, typically run in Los Angeles or in San Diego.
UDEF is a non-profit entity and a 501(c)3 public charity with a board comprised of breakers, event organizers, business people, and lawyers with domain expertise in various areas, including corporate law, intellectual property matters, and labor law. The Pro Breaking Tour is wholly-owned by UDEF through a taxable subsidiary.